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Description
Lead and manage the end-to-end digital customer journey, from acquisition to engagement, across digital platforms. Oversee the product digital strategy and roadmap for the Retail Liability business, ensuring seamless customer experiences and business growth.
What You’ll Do
- Develop and execute product strategy: Define the product roadmap and ensure product-market fit to achieve business objectives.
- Enhance digital experiences: Continuously refine UI/UX, streamline approval processes, and optimize digital customer journeys for efficiency and engagement.
- Drive product innovation: Develop customer-centric product strategies, including new product development, pricing models, and value-added services.
- Monitor performance and optimize digital journeys: Track digital touchpoints, analyze performance metrics, and implement improvements to maximize impact.
- Expand digital reach: Introduce innovative digital propositions to enhance customer coverage and accessibility.
- Optimize content and design: Improve messaging and visual elements across digital journeys and platforms for better customer engagement.
- Cross-functional collaboration: Work closely with stakeholders, including Digital Banking, Marketing and Operations, to align strategies and execute business plans.
- Market and regulatory analysis: Stay updated on market trends, competitive landscape, and local/global regulations to ensure product compliance, competitiveness, and profitability.
- Lead product launches: Manage end-to-end project execution, including feasibility studies, UAT participation, and post-launch performance tracking.
- Ensure compliance and risk governance: Adhere to internal policies and collaborate with IT Security, Ops Risk, and Compliance teams to enhance control measures.
- Measure success: Define and monitor key product indicators, funnel conversion rates, and revenue metrics to drive continuous improvement.
Skills
What We're Looking For
- Bachelor’s degree in Business, Finance, Computer Science, or a related field; MBA or advanced degree preferred.
- Minimum 3 years of experience in digital financial products within banking, consumer finance, or fintech, with a strong understanding of regulatory frameworks.
- Proven ability to lead Agile squads and successfully launch digital products.
- Strong analytical, problem-solving, and decision-making skills.
- Deep understanding of industry trends, emerging technologies, and regulatory requirements.
- Proficiency in Agile methodologies and product management tools (e.g., Jira, Trello).
- Excellent communication, stakeholder management, and leadership skills.
- Customer-centric mindset with the ability to adapt and innovate in an agile environment.
Opportunity Details
RAKBANK
RAKBANK, the trading name of the National Bank of Ras Al-Khaimah, is a public joint stock company, headquartered in the emirate of Ras Al-Khaimah, in the UAE. The Head Office of the bank is situated in RAKBANK Building, Emirates Rd, Ras Al-Khaimah. The bank is 52.75% owned by the Government of Ras Al-Khaimah.
Shares are publicly traded. Board consists of several members of the ruling family of the emirate of Ras-Al Khaimah and businessmen from UAE and Kuwait. The bank is engaged in providing retail and corporate banking services through a network of thirty three branches in the United Arab Emirates, but all the transactions are handled on a strictly commercial basis.
Board of Directors
H.E. Shaikh Omar bin Saqr Al-Qasimi Chairman U.A.E
H.E. Shaikh Salim bin Sultan Al-Qasimi Member U.A.E
Mr. Hamad Abdulaziz Al Sagar Member Kuwait
Mr. Abdul Aziz Abdulla Al Zaabi Member U.A.E
Mr. Yousuf Obaid Essa Al Nuaimi Member U.A.E
Mr. Ahmed Essa Al Naeem Member U.A.E
Mr. Salem Ali Abdulla Saeed Al Sharhan Al Nuaimi Member U.A.E