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Assistant Manager/Manager - Digital Marketing

Dubai, UAE Posted 2019/01/21 06:18:25 Ref: JB3873687

Job Description

RAKBANK is looking to hire an Assistant Manager/Manager - Digital Platforms to join our marketing team and manage implementation of all digital marketing initiatives and delivery of projects on a new digital platform, ensuring brand visibility and implementing best practices in customer experience

Main responsibilities:

  • Being a SPOC on all aspects of marketing of a digital platform
  • Liaising directly with business, product and support functions to ensure that the portal is managed and updated with most current product and customer related information
  • Designing landing pages, managing and optimizing omni-channel campaigns - email/SMS to enable a seamless customer experience
  • Implementing global best practices for Search Engine Optimization (SEO) and Search Engine Marketing (SEM) constant flow of relevant organic/paid traffic is maintained and tracked
  • Working closely with the business on driving acquisition campaigns designed for lead generation & conversion
  • Working closely with media/digital agencies on implementing and optimizing performance marketing to drive efficiency and improve ROI

Skills

An ideal candidate would have 3+ years of experience in digital marketing and the below skills & knowledge:

  • Proven experience and knowledge of HTML, web design & content management systems
  • Strong knowledge of SEO/SEM/Web Analytics
  • Experience managing EDMs & running campaigns via marketing automation tools

Job Details

Job Division Dubai, UAE
Job Role Marketing
Job Department Marketing

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